Carrying the character of a historic building into a refined retail experience.
Paris House in Woburn is a fine dining restaurant set within a striking historic building. Working with the existing logo, colour palette, and brand assets, I developed a packaging suite for a new range of in-house products.
The identity draws directly from the decorative patterns found on the exterior of the restaurant, using them as a graphic device across the range. This creates a tangible link between the products and their architectural home, grounding the new range in place and heritage.
Clean layouts and restrained typography ensure the packaging feels elegant and contemporary, balancing history with the bold simplicity that defines the restaurant’s cuisine.
